
Navigating one of Queensland's most ambitious proposals
In the latest in a series of engagements for the Queensland Government's resources departments, we worked closely with the Department of Regional Development, Manufacturing and Water to edit, design and launch a pivotal report for an independent expert panel.
Challenge
In 1938, engineer Sir John Bradfield posited Queensland’s arable land could be expanded by piping water from where it falls most—in the tropics—down to its arid centre. It’s a dream that’s held its proponents enthralled and other stakeholders concerned about its far-reaching implications for established industries and the environment.
The spark
The Bradfield panel is chaired by Prof Ross Garnaut—eminent economist and subject matter expert in climate change policy responses. The panel was commissioned to research and report on the scheme’s viability. Our work included direct liaison with the panel, and the editing, design and printing of the report.


Outcome
The report launched and resulted in extended stakeholder engagement and strategy. Findings were translated into usable insights via publications and digital and video assets.